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How Its Done

By Bryan Elliott

How Its Done
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Why No Brand is Too Big to Fail, Too Small to Succeed

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Brian Solis is the award-winning author of The End of Business as Usual, as well as a principal analyst at Altimeter Group, a prominent blogger and a keynote speaker. To get to where he is today, Solis worked in technology marketing and data-based development, but he challenged the conventional roles of those industries.

Watch the full Behind the Brand interview above, and tweet your questions to @BryanElliott, or leave them in our comments section below.

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