“If you have always done it that way, it is probably wrong” – Charles Keetering, American Inventor
When I think about launching an effective job search or career change, the above quote resonates with me. The old adage “If it ain’t broke, don’t fix it” is outdated in today’s highly competitive world and will leave you “in the dust”, according to Robert Kriegel, author of If It Ain’t Broke, BREAK IT! Passion, creativity and imagination are critical to the job search process, which leads to phase 3 of my Career Launch model. Taking everything you did in phases 1 & 2, putting it into action is the bottom line for phase 3. It’s the “Do”, the action strategy. Internalizing all the work on “self” from phase 1 and implementing action strategies from the research conducted from phase 2. The most important aspect of this final phase is effectively using the contacts you developed. At this point you will have created your own unique “brand” and it is time to sell yourself. Beginning to make calls to introduce yourself in the right way is critical to using your contacts effectively. Often you will have less than 60 seconds to get your message across to create a memorable introduction. Practice this with someone. It’s important! The next thing to understand is how to develop and maximize the “informational interview” to gain important intelligence and make valuable connections. What is the informational interview? Reaching out to a contact to seek their valuable insight and professional advise is the informational interview. This is a key ingredient to developing your own professional brand, communicating with the business community about your goals and objectives. Used effectively, these types of informational interviews will lead to positive referrals and most importantly, allow you to communicate with many different people on a professional level. At this juncture, you will have put it all together.
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Until next time…